Just a few days before his marquee event against UFC superstar Conor McGregor, Floyd Mayweather announced he would be opening more gyms in the near future and scaling out his training enterprise — with a specific emphasis on VR training.
According to a news release, Mayweather Boxing & Fitness will launch its flagship location this fall in Southern California, with a goal to grow the franchise to 500 brick-and-mortar locations. In addition to this aggressive expansion schedule, Mayweather Boxing & Fitness will also offer a mobile app for smartphones, and an “in-home Virtual Reality experience” — both of which will feature the man himself.
Although the details are still a little loose on what VR boxing training will consist of, the Mayweather.fit website promises that clients can get “one-on-one personal training from Floyd Mayweather through the world’s first virtual reality boxing fitness experience”.
Up until now, only a few recreational VR boxing games have been available to consumers, titles like Thrill of the Fight, The Fastest Fist, and Knockout League. While all are fun games that will make you sweat, neither is likely to make you a better boxer — but Mayweather believes that his VR experience will be able to do just that.
“We’ve seen a shift in the fitness industry, in that the average consumer is seeking access to the same training that elite athletes have available to them,” said James Williams, CEO of Mayweather Boxing & Fitness. “We are excited to cater to this demand all over the world and be a meaningful part of the next-generation fitness experience; all under the banner and guidance of the most dominant boxer of all time.”
Mayweather Boxing & Fitness has not yet announced which platforms and headsets the VR boxing training would be available on, but given Floyd Mayweather’s considerable resources and his objective to scale to as many users as possible, it’s safe to assume both the Oculus and Vive will be compatible.
You can join the waitlist to get updates on when the VR app is available.